Geekbuying
Stories and work examples
See the work behind the promise.
Explore published stories and step-by-step work examples, with the source and context shown for each.
Customer stories
From the blog
Measurement guide · Not a customer case study
ROAS measurement guide
Learn how to evaluate a change in ROAS using consistent definitions and supporting records. Calculation examples are not customer results.
Illustrative workflows
Fictional examples showing the brief, the decisions and the delivery. They are not customer case studies.
Prepare a product launch
An illustrative product-launch workflow showing how a brief becomes a coordinated set of drafts.
Review ads against product availability
An illustrative review of advertising linked to products that may no longer be available.
Prepare a weekly business review
An illustrative business review that moves from comparable figures to a next action.
Put your next task in capable hands.
Start with a defined task and a clear finish line.